Please advise in the comments where it’s helpful🙏.
I will answer from my perspective (a Product Owner of monday apps) but also as a former PO of Integrations.
Right now I use to track app lifecycle events - apps installations, started trials, churn etc. I think it’s crucial when you want to know what’s going on with the product you build.
Previously I managed Zapier integration (and it’s quite similar to Make.com) and customers were using Zapier to automate processes in their CRMs (ie. when prospect replied to an email, move them forward in the sales pipeline) or updating lead data in different tools (ie. when you have separate tool to send emails, separate to track client lifecycle and separate for customer service).
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We use Make.com to manage a critical task mgmt system. We are a charter school mgmt organization with 54 schools in 5 regions across 3 states. There are tasks, action items, FYIs, etc that we need to communicate to our schools. Some items are specific to a region or a grade level (e.g. elementary only).
We have a master board where the information is loaded along with how it should be distributed. We use Make.com to read this information, duplicate the item as many times as needed, and drop it back into Monday.com on the correct school boards.
This used to be a very manual process done in Google Docs. It was super cumbersome for our school leaders to parse through the document to pick out what was important. It also didn’t allow managers to see accountability of action items being completed. So, this integration was a game changer for us.
We are considering, however, building a custom application fully within Monday.com to do this now that we have the right level of programming talent available on staff.
Guy Weisenbach
Sr. Systems Mgr, Enterprise Systems
Uncommon Schools
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