Video and the marketing stars
According to the latest Hubspot data, 86% of online marketers use video.
If we were to apply that data to, say, a marketing team of 100 people, broadly speaking, 86 of those would look to use video content in some capacity.
That’s a lot of video content to manage.
From ideation to request, production to editing, publication and promotion, several elements go into making a professional-looking video—and that’s just to create only one!
Use monday.com to help your teams manage requests and streamline production workflows. Harness the tool to keep your production teams from feeling overwhelmed and empower them to deliver high-quality content.
“Can I just?”
One of the most common phrases you’ll hear in video marketing? (or all marketing, for that matter):
“Can I just?”
By using monday.com’s video marketing workflow templates, you can gather the information you need upfront (what’s the topic? Who are our target audience? What’s the deadline? etc.).
Rather than responding to the ‘Can I just have a video on this?’ type requests, you can prioritise based on deadlines and workloads to ensure high-quality videos are delivered on time, with a far more manageable allocation of team resource.
Remember, you can also use Unlimited Subitems for monday.com to further refine your video production process by allowing you to break down each stage of production into detailed subitems, ensuring that every aspect of the project is accounted for and tracked with clarity.
Worried about introducing these behavioural changes to the rest of the business?
Don’t worry, monday.com has you covered there too.
The platform integrates with a number of tools your colleagues are likely already using to make video requests, including Dropbox, Google Drive, Box, Onedrive, Slack, Gmail/Outlook, and Miro.
Work out the tools already in use and seamlessly connect their work to your feedback and approval process in monday.com.