How to set automatic reminders for dates year after year

I would like to setup a system where we can be automatically get notified of customers birthday every year. We have a list of all our customers and one of the columns is their birthday. It would be nice to just have to put their birthday in and be notified every year on their birthday. Instead of having to check every day to see who’s birthday it is. Is this possible, hoping it is. Please Help

I friend,
I do this for employees but it’s quite long and annoying. I set a ‘‘date’’ with ‘‘next birthday’’ so i can be trigged by a date in the future. I am not sure if monday has yearly reminder yet.